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Learn what works in days instead of weeks
Rigorous science led by experts
Spend 10x less so you can test 10x more ideas
Easy to understand results
Here’s How We Help You Learn What Actually Works
Learn what truly motivates the people you need to win over with our Audience Understanding tool.
Craft messages based on the insights you learn from Audience Understanding — so you’re not throwing spaghetti against the wall to see what sticks.
Identify which of your messages or content work best by running Rapid Message Tests.
Track how your content is moving people in the real world — and respond to any backlash — with our Tracking Surveys.
Spotlight: Rapid Message Tests
We make it easy for you to run scientific tests through online surveys. You get clear results about which of your messages will help you persuade more people — and which ones unfortunately backfire.