Pulse Surveys
Pulse Surveys deliver fast, decision-ready insight so marketing teams can confidently move creative and messaging forward between traditional research initiatives.
When campaigns move quickly, research often can’t keep up. Traditional studies take weeks, and DIY survey tools require heavy setup and produce questionable data. So, teams guess—and risk wasting budget, time, and momentum.
Pulse Surveys change that. They bring real audience feedback into the creative process in just a few days—as opposed to weeks—and without the DIY burden or enterprise complexity.
How Pulse Surveys fit into the Grow Progress research suite
AUDIENCE UNDERSTANDING SURVEYS
Audience Understanding Surveys uncover the underlying beliefs and values of audience motivation, preference, or intent
PULSE SURVEYS
Pulse Surveys check assumptions and narrow creative options or narrative framing quickly
RAPID MESSAGE TESTS
Rapid Message Tests measure causal persuasive impact and prove what works before a single dollar is spent on ad buys or brand plays
How Pulse Surveys compare to common alternatives
DIY Survey Tools
Fast, but require full setup and often produce unreliable samples. Pulse Surveys provide speed to clarity with credible targeting and zero DIY lift.
Enterprise Research
Credible but slower, heavier, and more expensive than quick creative decisions or rapid response moments require. Pulse Surveys are faster, simpler, and purpose-built for nimble insight.
Internal gut checks or supporter feedback
Easy, but biased and non-representative. Pulse Surveys deliver unbiased audience data you can trust.
Built for modern marketing speed
Creative cycles are now moving at the speed of media cycles. Campaign decisions happen daily. Waiting weeks for research is no longer practical, and guessing is too risky. Pulse Surveys bring credible audience insight directly into the pace of modern marketing.
See how fast, credible insight can move your work forward. Start a conversation with us!